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Please note that this episode pertains to the cannabis industry. It is intended to be educational.
Trang Trinh, the Founding Director and CEO of TREC Brands, talks about being part of the recently-legalized cannabis industry in Canada. If you've ever wondered what it takes to shape an industry, Trang has great advice for this exciting journey.
Trang talks to us about her extensive corporate background shaping her as a CEO, balancing 90 investors, and shaping culture in a fast-growing company that has seen a lot in less than a year. She shares the differences between corporate and startup world and what it takes to be part of or run a startup.
Trang is the Founding Director of TREC Brands. TREC Brands states that, be around for the long haul, they wanted to build our brands with purpose. They work with premium cannabis companies to be socially responsible and luxury brands.
Trang Trinh is a strategy and operations leader, who obtained the Chartered Accountant designation with PwC to drive finance strategy and business operations at Loblaw Companies and Joe Fresh, before moving to Deloitte. Trang worked on numerous mergers and acquisitions during her time at Deloitte, leading the cannabis sector from an M&A lens. Trang brings her strategic expertise and deep relationships in the sector to her role as CEO of TREC Brands.
Trang continues to pursue her mission of equality and building a values based culture at TREC Brands, a company who believes that values drive profits, not the other way around.